After each show we meet with our account executives to help gauge customer reaction to the market. We want to know exactly what you think about our product line, market presence, price points, etc.
Our Account Executives got some great feedback from customers at the recent Atlanta and Dallas markets:
IMAX Account Executive
• Overall, our pricing is very good.
• The customers loved our new lamps.
• Excellent ship time.
• The Dallas and Atlanta showrooms look really awesome!
• Everyone loved the “make it personal” concept.
• The food and drinks were really appreciated!
IMAX Account Executive
• Most said that our showroom looked great and they were glad to see us in a bigger space in Atlanta.
• A lot of people did not attend market in January and were just seeing our showroom for the first time.
• People noticed our new items and pleased with the amount of product under $50.
• They LOVE the butterflies on the wall, bags and catalog. Must be a symbol people really relate to because everyone mentions it.
IMAX Account Executive
• Customers were very impressed by the new Atlanta showroom!
• They were so excited that we had done such a great job with all of the new product releases!
• Customers were also commenting on how well we had priced our line, especially the multiple quantity sets.
• Everyone loved the new textiles.
• Customer morale was very high at this show!
What was your reaction to market? Let us know your opinion by posting below!
